[Webinar] How Machine Learning is Transforming App Marketing

On Demand Webinar

We hosted a joint webinar with mobile app marketing automation and analytics partner, CleverTap, and dove into how ML is transforming mobile app marketing. Moderated by Liftoff’s VP of Marketing, Dennis Mink, the webinar includes presentations from both Andry Supian, Liftoff Product Manager, and Kara Dake, CleverTap VP of Growth & Partnerships. The webinar covers:

• How marketers are applying ML to scale UA
• Using ML to optimize your users segments for better engagement
• Optimizing in-app conversions and spend allocation with more targeted campaigns